Mobile Friendly

Mobile Friendly Website | Mobile versus Desktop | Why Mobile Is Needed

Why a Mobile Friendly Website? In 2014 an interesting thing occurred. Mobile devices, smartphones & tablets use have overtaken traditional desktop and laptop computers, and since then have progressively increased the gap. This is not just in the UK but across the world, the trend for browsing the web on a mobile device is ever increasing. Why not? The technology is increasing, the quality of screens and investment from manufacturers into the sonic quality of these mobile devices is phenomenal. Couple this with the easy accessibility, no more waiting for 10 mins while your desktop boots up to find that latest gadget, ebook or download. Just swipe your phone and… Read More

Continue Reading
E-Commerce

Online Store | Own Your Store | Sell Your Products Easily

Sell Online Have you dreamed of owning your own shop, online store or wanted to expand your business? Business Sculptor have created an affordable way for new businesses to turn your dreams into reality. As well as creating beautifully managed e-commerce solutions and showrooms for clients, we have just released a brand new product! It is a fully functioning online store, however the shop is vacant and it’s up to you to fill the store with stock. Once you have filled up the store simply activate and launch online. Benefits of Online Store You control the costs – our empty stores have fixed pricing plans. You manage the content –… Read More

Continue Reading
Mobile-Friendly Websites

Mobile-Friendly Websites | Google Penalties | SEO | Mobilegeddon

Mobile-Friendly Websites | Ultimate Marketing Tool Mobile-friendly and search results. It’s long been iterated, about the importance of a mobile-friendly website for your business. Then there’s the positive user experience of potential clients. However, now Google have rolled out an update to mobile search results and taking action on the mobile-friendly ranking signal they have adopted. These changes will affect every business with a web presence which does not have a mobile-friendly website. If you have a website which is outdated and does not meet the following criteria; Avoids software that is not common on mobile devices. Uses text that is readable without zooming. Sizes content to the screen so users… Read More

Continue Reading
Website Speed

Website Speed | What Is Acceptable? | How Slow Is Slow?

What is Website Speed? Website speed essentially refers to the speed with which Web pages or media content is downloaded from website hosting servers and displayed onto the requesting Web browser. Page load time is the duration between clicking the link and displaying the entire content from the web page on the requesting browser. There are three core aspects necessary to understand page speed in context of user experience and website performance: The view of time taken in delivering the requested material along with the accompanying HTML content to the browser Browser response to page load requests The view of end-users as the requested web page renders on the browser. This… Read More

Continue Reading
Corporate Identity

Corporate Identity | Branding | Business Image | Stand Out

 Corporate Identity | Creative Ideas that Capture the Imagination Business Sculptor are an innovative creative agency and will grow companies through branding and corporate identity development. We make your brand.  We promote the ‘promise’ that the product or service you offer has a certain quality or characteristic which makes it unique or special. Business Sculptor enable companies to strengthen their brand positioning.   By successfully communicating the unique values and qualities which is at the very heart of your products or services.  It’s not always about how it represents your business.  Furthermore it’s about the customer experience.  Pointedly when they make the association with your brand and the services offered.… Read More

Continue Reading

Graphic Design | Logo | Business Headers | Marketing

Graphic Design | Business Identity Business Sculptor are always on a passionate pursuit of graphic design and innovative design solutions for our clients needs. We help you deliver your most important messages to your customers through innovative thinking, use of advanced design technology, and of course using the skills of our in-house talented graphic designers.  We at Business Sculptor go a step further and combine the latest and most advanced graphic design technology with proven marketing strategies, to make your business surpass any of the competition. Research The most important part of a correctly constructed logo is the research which is put into the project before any initial designs are… Read More

Continue Reading
Cold Kills iPhone

Cold Kills iPhone

Cold Kills iPhone | Shortened Battery Life Cold Kills iPhone! So it’s winter and you’ve left the house and on your travels, you leave your iPhone in the car because you have a meeting or no need for the device for the next few hours.  On your return you pick up your phone to check your emails, texts or missed calls but alas the phone is dead with not a single drop of charge…how frustrating is that? You question why you chose an iPhone…has someone been on a Candy Crush marathon while you were in your meeting? Did you actually have a full charge…the doubt sets in… Why This Happens… Read More

Continue Reading
Improve Sales

Improve Sales | Conversion | CTA | PPC | SEO | Campaigns

Improve Sales | PPC | Managed Campaigns Improve sales with pay per click advertising otherwise known as PPC Campaign advertising is a useful tool for any business that wants to make an instant impact on search engines such as Google, Bing and even social media sites like Facebook. By using the right keywords, businesses can increase brand awareness, boost return on investment (ROI), and acquire new customers at a relatively low cost. It is a fact that a good PPC Campaign should be able to provide immediate and measurable results, design, maintain and manage successful ad campaigns and on-going tracking of paid search campaigns. We understand that and it is… Read More

Continue Reading
Search Engine

Search Engine | Search Engine Optimisation | SEO | Google

Search Engine | Passionate about Performance Search Engine Optimisation (SEO) is a powerful method used to increase a website’s visibility for the products and services offered on search engines such as Google, Yahoo and Bing. Organic search results has the lions share of web traffic and SEO puts your business in front of the widest possible audience. Your website will be competing with millions of other websites to try and get people to visit. It is therefore crucial to optimise your site through SEO so that your website will be found above your competitors. As a long established internet marketing and SEO company in Fife, we have the skills and… Read More

Continue Reading
Domain Names

Domain Names | Ranking | Organic Search

Domain Names Debate It’s long been debated about whether or not keywords in domain names positively influence a website’s search rankings, and while that debate will likely continue for some time (especially as more businesses adopt new GTLDs), there is some definitive proof that the share of keyword domains in the search results has decreased continuously in recent years. Domain Names | Ranking Factors In its 2015 Google ranking factors study, Searchmetrics has analyzed the top 30 search results for 10,000 relevant keywords and 300,000 websites appearing on Google.com and found that while 9 percent of the URLs (in the top 30 results) included the keyword in the domain in… Read More

Continue Reading